We bring your

ideas to life.

Individuality. Emotion.

Commitment. Flexibility.

Eventservice Worldwide

Anytime Anywhere.

Promotion -

Your brand. Our star.

Creativity for

your company.


Great events are created from know-how and genuine passion. That’s what we offer. From ideas and planning through to implementation, we guarantee outstanding quality and service. Benefit from our many years of experience, our international network and, above all, our dedication and commitment. We provide specialist services in the areas of transport, guest management and hospitality. With a core team of 25 permanent employees and over 350 freelancers, we are there for you, wherever you need us.


Our knowledge and many years of experience are what make us stand out.


We put our heart and soul into every project.


Performance and service are our number one priority.


We are at home, all over the world, thanks to the cooperation of our many international partners.


Our services are as exceptional as your events. Whatever we plan and organize, you’ll be just as amazed by our events as your guests. We provide a bespoke, individual and professional service within a guaranteed budget. From a cozy staff get-together in the Alps, a press conference on the rooftops of Berlin to a high-end dinner on a luxury yacht on the shores of Monaco. We can fulfil your wishes!


Event Services

Our services: as exceptional as your events.


Transportation & Logistics

Reliability is our number one priority.


Hotels & Locations

A fancy restaurant, a perfect hotel or a former carpet factory?

Brand Activation

Promotion & More

Our target: turning consumers into fans through authentic brand experiences!

Facts & Figures

We always try to make a difference. Since the foundation by Martin Haerer and Nina Jaeschke in 2004 we already achieved a lot:

6224days at F1

350 Tage in der Formel E

more than 4500 shuttle days per year

Partner in more than 60 countries


Formel E Berlin

14-tägige Vor-Ort Betreuung durch 12 Projektmanager , 4 Projektassistenten, 25 VIP Fahrern, 3 BMW Brand Experts und 2 Hostessen

Finale Season Six - Berlin Electrified

Koordination/Management des elektrischem BMW Fuhrparks (u.a. Fahrzeugbereitstellung, Ladung, Einweisung und Logistik zwischen Parkplatz und Formel E Autokino)


Host- und Akkreditierung von VIP Gästen, Influencern und Gewinnspielteilnehmern für BMWi Fahrerlebnisse zum Formel E Autokino am Olympiastadion


Begleitung einer Filmcrew für Contentproduktionen an verschiedenen Standorten in Berlin_Shuttletransporte von VIP Gästen innerhalb Berlins

Alpha Tauri

3 tägige Vor Ort Betreuung durch 2 Projektmanager, Hostess Service vor Ort durch 7 eigene Hostessen

Official Car Launch 2020, Salzburg

Begrüßung, Akkreditierung und Garderobenservice von geladenen VIP Gästen und Influencern für das Abendevent


Planung und Organisation der technischen Seite des Car Reveal Acts


Ablaufregie für Liveübertragung der gesamten Show im Fernsehen


Buchung und Koordination internationaler Showacts inklusive Reiseplanung und Betreuung


Planung und Organisation der Gastgeschenke


Shuttleservice der VIP Gäste und Showacts


Serie an Veranstaltungen zur Verbreitung, Ursachen & Folgen von Hunger und Unterernährung weltweit

World Food Programme 2020

Travel- und Hotelmanagement für bis zu 100 internationale Gäste


Koordination der Gewerke für die Bootcamp Woche


Unterstützung bei Abendveranstaltungen und Rahmenprogramm der Teilnehmer


Vorbereitung und Umsetzung der Pitch-Night als finale  Abschlussveranstaltung


Shuttle-Service und VIP-Gästebetreuung

Formel E

Seit 2018 organisieren wir weltweit den Fahrservice und kümmern uns um das Flottenmanagement und die Logistik für das BMW Team und Sponsoren in der Formel E.

Mexico 2020 

Fahrservice mit 25 Fahrzeugen für Formel E Management, BMW i Andretti Motorsport und deren Sponsoren Julius Bär, Einhell, Magna & Fortinet


Driving Experience VIP Laps mit 15 mehrsprachigen Hosts/Hostessen und 10 zertifizierte Rennfahrer für die Hot Laps.

Mercedes Benz AMG F1

Seit 2018 organisieren wir weltweit den Fahrservice für die Partnertage des Mercedes Benz AMG F1 Team.

Mercedes Benz AMG F1 Partnertage Saalfelden 2020

Fahrservice mit 10 Fahrzeugen aufgeteteilt in zwei Gästegruppen für UBS und Partner des MB AMG F1 Team.


Red Bull

Motivation gives you wings. Nobody knows that better than Red Bull who we support on a regular basis for the implementation of various events since 2005.

Consumer Collecting Take-Off

Red Bull invites their student freelancers to say thank you and present next year’s action plan.

As well as organizing all the travel to the event, we created an incredible venue, transforming a former carpet factory into a maze of workshops, canteens, chill rooms and party location.


As partner agency, we support GoPro for more than 3 years to promote their products at numerous events worldwide.

Product Launch Mallorca

Besides planning and implementing action events and incentives for more than 180 international guests, we also organized and booked the transport and locations over a period of one month in Majorca.

Formula 1

For over ten years we’ve been part of the Formula 1 with our reliable transport service, fleet management and logistics for teams and sponsors.

Monaco 2016

Chauffeur Service with 60 vehicles, helicopters and private jet charter, hotel & guest management, fleet management, hospitality and hostesses for 300 international guests.


We have fuel in our blood. Our connection to motorsports is longstanding and means more to us than just business.

24h Le Mans

We support diverse sponsors with our shuttle service, hotel & guest management as well as helicopter and private jet charter at all WEC races around the world – especially in Le Mans.  

Winter events

Our drivers will ensure that your clients arrive safely and punctually at their destination despite the icy and snowy weather conditions.

Hahnenkamm-Races, Kitzbühel

With more than 100.000 visitors, Kitzbühel is the highlight of our winter season.

Since 2007 we take care of the shuttle service for the lead agency WWP and the sponsors of the race with annually more than 80 vehicles.

Customer Events

Since 2004 we support numerous companies at home and abroad by planning and realizing creative brand experiences and in-house events.

Munich RE

Electric mobility meets chauffeur service – and we are in!

Procurement of electro vehicles and shuttle service for an international event of Munich Reinsurance in Monte-Carlo.

Projects news feed

the penultimate race of the @fiaformulae season 7 is waiting to go green in London and neither can we!🔥 the track inside and outside will supply a great show with a lots of special effects..check our story for insights! #fiaformulae #eventureline #bmwi #bmwmotorsport #chauffeurservice #hotlaps #england


What might be in there? 🤩• Our lovely colleague @lucacarlotta supports our client @redbullracing this weekend at the #britishf1grandprix. 🇬🇧🏎 Of course with mask but bright eyes 😍 #f1 #formula1 #britishf1 #britishgp #silverstone #silverstonecircuit #redbullracing #maxverstappen #f1paddockclub #paddockclub #guestmanagement #hospitality #shuttleservice #eventagency


NEWS 📰• Before we start into the second day of racing @fiaformulae 🏎⚡️ in #newyork 🗽🇺🇸 we would like to congratulate @maximilianguenther and the whole team to our client @bmwmotorsport for P1 🍾🏆💪🏼


Facing the #newyorkcityeprix 😎 We are already electrified ⚡️ from #newyork 🇺🇸and looking forward to a few exciting days with @bmwmotorsport at the #fiaformuale 🏎⚡️⚡️ #hotlaps #shuttle #worldwide #guestmanagement #hospitality #drivingexperience #bmw #bmwi8 #bmwformulae #bmwmotorsport #nyceprix



Since 2004 we support numerous companies at home and abroad by planning and realizing creative brand experiences and in-house events. From the 24-hour race to the G7 Summit, from Audi to Red Bull – our diversity and flexibility are reflected in our projects and customer portfolio. You can also benefit from this experience.

  • 24 Hours of Le Mans
  • A1 Beach Volleyball Grand Slam
  • Deutsche Tourenwagen Meisterschaft
  • Eurovision Song Contest, Düsseldorf 2011
  • FIA World Endurance Championship
  • FIA Formula 1™ & Formula E
  • FIFA Soccer World Cup Germany™, 2006
  • FIS Skiing World Cup
  • G7 Gipfel, Elmau 2015/16
  • Goodwood Festival of Speed
  • K Trade Fair
  • Mercedes AMG Petronas
  • MINI United, Le Castellet 2012
  • MotoGP
  • MTV European Music Awards, München
  • Red Bull Air Race
  • Red Bull Racing
  • Red Bull X-Fighters
  • Scuderia Toro Rosso
  • Tour de France
  • UEFA EURO 2008™, Österreich & Schweiz
  • Wings for Life
  • World Economic Forum, Davos
  • X-Games uvm.

Team Eventureline

Nina Good
Martin Haerer
Katja Schulze
Matthias Rütten
»Head of Department«
Cengiz Cerkes
»Head of Transportation Onsite«
Lisa Hager
»Event Manager«
Vanessa Radtke
»Event Project Manager«
Björn Förster
»Transportation Manager International Projects«
Nicholas Meyer
»Transportation Manager International«
Anton Glonner
»Transportation Manager D-A-CH«
Simon Huppertz
»Transportation Manager«
David Bink
»Transportation Manager«
Maximilian Turnovsky
»Transportation Manager Projects«
Martin Koch
»Partner GoodSolutions & MGP Driver«
Yunus Yüksel
»MGP Driver«
Benjamin Härer
Dominik Raza
Nicole Kurz
»Projectmanager Hotel & Locations«
Anna Kreilinger